About us

Bright is changing

From 2009 Bright has become the Bright Group with the launch of Heartfelt – a new illustration agency that concentrates on the greeting card/gift and licensing/merchandising industries.


The Bright Agency will remain as our flagship publishing agency but we felt that to retain our ability to treat all our clients and artists with the individual attention they deserve, we had to regroup – the result is Heartfelt.



“The Bright Agency is a fantastic place to source imaginative, talented artists. It’s been a pleasure to work with Vicki and the team, who are always superbly straightforward and friendly.”



ELINOR BAGENAL, CHICKEN HOUSE


Heartfelt is powered by the Sparkle Box – a completely bespoke piece of software designed by Bright to provide a faster and more productive method of securely exchanging illustrative content between artists and clients. Sparkle Box uses advanced technology that is normally only available on photographic stock sites.


The introduction of Sparkle Box will enable the heartfelt agency’s clients to access relevant artwork and designs from our list of leading artists and then source, select, license and commission in an incredibly straight forward way.



p. Rest assured that although we are growing, we will never lose the boutique agency feel that has been so important in the development of our business so far. Mainstream may be one of the markets in which we operate, but it is not the culture that we embody.


The Bright Group is about people


From the artists we represent to the team we employ, each person is treated as an individual and a friend. The Bright ethos is to get the best out of everyone and to make sure that everyone gets the best out of themselves. Talent is not always fully recognised until it has been developed. At Bright, we are the experts in identifying, nurturing and representing talent across all the creative industries. Directing raw ability into commercial success is what we do best.


This is what makes us one of the UK’s fastest growing agencies in our field.



“Meadowside and Bright both started in the same year, and we have both grown successful together. We are extremely proud of the beautiful picture books we have done with so many of Bright’s wonderful illustrators.”



EMMA LAYFEILD, HACHETTE


The Bright Group understands our clients


Across the Bright Group, we treat all of our clients with passion and expertise. From finding the right artist, all the way through to commissioning, our clients can feel confident they are being shown the very best talent by the very best agents.


The Bright Group is different


Bright is like a family – we eat together, work together and create together. It is these small but important features that give us the collective strength and energy to lead the field in what we do. At the Bright Group, we live, work and play creatively – we are competitive but our business has a soul, a personality and a heartbeat.



“The people at Bright, each with their own specialized skills and an enormous drive, have really helped me develop my portfolio and made it possible for me to work full- time with something I love.”



JULIA NIELSEN

Vicki

Vicki

Managing Director

Vicki is the founder and the engine that powers Bright; her enthusiasm is infectious and she is passionate and believes in everyone involved in The Bright Group. She is straightforward to work with, direct and good fun. She loves what she does and Bright is her creative playground. Bright is where Vicki makes things happen.

Jo

Jo

Business Development Manager

Jo joined the agency as Business Development Manager after spending 15 years in a senior management role in the greeting card and gift industry. Jo has a wealth of experience in all areas of the publishing industry and is busy developing and fine tuning the agency to have the most incredible website, the most efficient artwork management process and the best administration system in the industry. She loves her role and is looking forward to the challenges ahead as the company continues to go from strength to strength.

Clare

Clare

Creative Director

Clare joins Bright with 16 years of creative and marketing experience from the greeting card industry. Clare loves working with the artists to create fantastic designs and ideas for our clients. Clare is enthusiastic and fun, and definitely louder after a glass or two of wine!!

Laura

Laura

Design Manager

Laura creates our in-house design and promotional material and manages the set-up of new artists. She adores seeing new work coming into Bright from all the wonderfully talented illustrators and the challenge of working in a lively and fast paced agency.

Amber

Amber

Studio Manager

Amber is honoured to be an integral part of such a reputable and glowing agency and over the years she has kept the cogs of Bright turning and is the girl behind the scenes that holds a positive and pragmatic can-do attitude. Amber loves to be challenged on a daily basis and the amazing relationships that she holds with our artists is key to her role and she hopes that this continues long into the future.

James

James

Studio Administrator

James joined us straight out of the creative world of Central Saint Martins and has quickly become an integral part of The Bright Group. James believes in what the group does and how they do it… from walking Monty to sending contracts, to finding new companies who need Bright’s help. No matter what is thrown at him, James is able to come up with an effective solution and always works with a smile and a friendly yet professional manner.

Therese

Therese

Finance Manager

Therese is the gatekeeper at Bright and manages the accounts single-handedly, allowing Vicki to sleep at night! Colleagues often refer to Therese as the Rottweiler; her role is one of the toughest in the agency and she is constantly chasing clients and getting back to artists. Her workload is heavy and despite seemingly aloof in responding, she is however fighting tooth and nail to get artists paid as fast as possible... there are only so many hours in the day! Therese is a legend.

Lulu

Lulu

Credit Controller

Lulu is working closely with Therese to ensure that payments are received on time and that the accounts systems are in good order. She is also enjoying developing and implementing the credit control procedures. After giving birth to a cute baby boy called Yu Cheng, she has come back to the Bright team with a fully committed heart and is devoted to the children's publishing world.

Monty

Monty

Head of Security

It's quite remarkable how much Monty looks like a moving soft toy, not so remarkable when you realise he was found in the toy department of Hamleys, was sprinkled with magic dust and came alive. Monty's pack leader Vicki appointed him head of security after he showed a keen interest in the buzzer and visitors. He prowls bins, snores in the office and sleeps with his legs in the air.